1. When are personal data used and processed?

This policy covers in detail the personal data that we collect, use and transmit (i.e. process). This generally includes your name, home address, telephone number, e-mail address, IP address, billing and account information and other data resulting from the fact that we make our goods and services available to you.

We know that the careful handling of your personal data is very important to you. . 

  • when your order,
  • when you contact us,
  • when you register and log on to your personal account,
  • when you subscribe / unsubscribe from our Newsletter,
  • when you use the refer a friend / affiliate program.

Your data helps us design and continuously improve your shopping experience with us. We use the personal data in detail to process orders, to deliver the goods, to process payment, to prevent misuse of our website and to inform you about orders, products, services and offers.

In order to get in touch with you faster and easier than by post, we ask you to provide us with your e-mail address. Of course, we only use them for advertising purposes if you have expressly agreed.

2. What do we do with your personal data?

2.1 General surfing

We process navigation data that indicates which areas of our website visitors visit. This data allows us to determine which areas of our website are visited most frequently and helps us improve the quality of your online experience by identifying and enhancing the most popular features and services. Furthermore, we may process other, non-personal data (e.g. domain type, browser version or service provider), whereby we receive information on the general use of our website.

2.2 Personal data

We store the personal data primarily for optimal order processing and pass them on to other companies for this purpose if necessary. An example in this context is the passing on of the data to a carrier (such as post office, GLS, etc.), who will deliver the goods to you, or furthermore the passing on to our contractually connected partners for financial services (credit card).


The following data is only stored for the following specific data types:

2.2.1 When you order:

When you purchase items on our website, we collect your personal information (i.e. name, billing and delivery address, email address, telephone number) and information about your purchases on our website, which we may combine with the information about your purchase in the store.

  • First name
  • Surname
  • Address
  • E-Mail address
  • Phone number

2.2.2 When you contact us:

  • E-Mail address

2.2.3 When you register and log on your personal account:

Online visitors have the opportunity to create an account on our website. To create an account, you must provide your name, e-mail address, password, postal address and telephone number.

By doing so, you consent to the processing of your personal data:

  • First name
  • Surname
  • Address
  • E-Mail address
  • Phone number

2.2.4 When you subscribe / unsubscribe from our Newsletter:

When you subscribe to our newsletter (i.e. "subscribe"), you will be asked to provide your e-mail address and to consent to the processing of your personal data. By registering for the newsletter you will receive product information, which we provide by e-mail.

  • E-Mail address

2.3 Use of the collected data

We process the data collected via our website in accordance with applicable data protection law and for the following purposes:

  1. To understand your needs and preferences, to develop, market, sell or offer products and services and, where appropriate, to conduct surveys, research and analysis.
  2. To complete your transaction for our items or to process your return or exchange.
  3. To administer and develop our business, to manage your accounts set up with us or to record and process your payments to us.
  4. To detect negligence, fraud, theft and other illegal activities and to protect us and other third parties from them and to verify compliance with our and your internal policies.
  5. To conduct appropriate fraud checks, whereby the personal data you provide may be transferred to an information file that may store such data.
  6. To confirm addresses you provide on the site, which may be submitted to an address verification service provider who may retain them in their records.

To comply with official, fiscal, investigative or other monitoring obligations or other legal or statutory disclosure obligations, insofar as this is permissible under the applicable laws, provisions and regulations in connection with our offer of goods and services to you